L'Oreal Paris Voluminous Lash Paradise Mascara

Indulge in voluptuous volume and length with our revolutionary mascara. Crafted to deliver a dramatic volumizing charge, our soft wavy bristle brush holds maximum formula, ensuring every lash is caught and coated for a full fringe effect.

Featuring over 200 bristles, this smooth glide formula provides silky volume in a single application, leaving lashes feathery soft to the touch. In a consumer study, 91% of women reported seeing intense and volumized lashes, while 87% witnessed more beautiful lashes. Plus, an impressive 98% experienced a significant lengthening effect.

To achieve this transformative look, simply place the brush at the base of your lashes and gently sweep up to the tips. The formula removes easily with soap and water, and should be reserved for your personal use to safeguard the L'Oreal Purity. Treat the applicator with the same hygienic care you give your eyes, and never apply the mascara while in a moving vehicle.

Avoid diluting the formula with water, saliva, or any other substance, and be sure to tightly cap the product after use. If you notice a change in odor or appearance, discontinue use immediately. Do not use this or any other eye cosmetic if your eye is injured, irritated, or infected - consult a physician promptly.

Indulge in the ultimate in volumizing and lengthening power with our exceptional mascara. Enjoy a full lash fringe that's feathery soft, with no flaking, no smudging, and no clumping - just voluptuous volume and intense length. Achieve 20x more volume and up to 2x more length, as validated in a consumer claims study from November 2020.

Discover the transformative beauty of L'Oreal Paris Mascara. Get the long, full eyelashes you love with our best mascaras and primers, choosing from our innovative volumizing formulas and variety of brushes. Create your perfect eye makeup look with our collection of Voluminous mascaras, sleek smudge-proof eyeliners, defining brow products, and eye shadow palettes tailored to every eye color.

Because You're Worth It - let L'Oreal Paris Makeup help you achieve the look you desire with our full line of foundations, concealers, highlighters, lipsticks, and so much more. Pair our mascara with the long-lasting, fade-proof color of our Infallible Never Fail Mechanical Pencil Eyeliner for a complete, show-stopping eye look that stays put for up to 16 hours.

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